Enhancing Competitiveness of Indonesian Culinary SMEs: The Role of Entrepreneurial Networks, Entrepreneurial Bricolage, and Frugal Innovation

Abstract

Research Originality: This study comprehensively analyzes entrepreneurial networks, bricolage, and frugal innovation within the context of Indonesian culinary SMEs.

Research Objectives: This study explores how entrepreneurial networks, entrepreneurial bricolage, and frugal innovation contribute to improving the competitiveness of SMEs in Indonesia's culinary sector.

Research Methods: This study uses a quantitative approach, utilizing a survey method to gather data. A total of 100 culinary SMEs across various regions of Indonesia participated by completing the questionnaire. Data analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) as the primary analytical tool.

Empirical Results: This study reveals that while entrepreneurial networks do not directly impact competitiveness, they play a crucial role in fostering entrepreneurial bricolage and frugal innovation. These two constructs, in turn, significantly enhance the competitiveness of SMEs.

Implications: This research provides insights for academia, policymakers, and practitioners on how SMEs in emerging economies can harness resourcefulness and innovation to sustain growth and competitiveness, particularly in the face of global market opportunities and local challenges.

JEL Classification: L14, L26, O31, O32