Pengembangan Aplikasi Customer Relationship Management (CRM) Berbasis Web pada PT. Crystal Laju Wisata
Abstract
Information technology is growing rapidly once in the last decade, in which information technology is used as a
modern marketing tool by many companies, one of them is PT. Crystal Laju Wisata in field of tour and travel services. To improve services and tour information and travel, in order to maintain customer satisfaction, one of the steps can be taken to deal with the problem is with application development Customer Relationship Management (CRM) Web-based Tourism PT.Crystal Laju Wisata. With the development of this application is expected to increase
customer satisfaction, especially satisfaction in getting information about tours and travel in this company. To
developing this system, the researchers use waterfall development methodology strategy. The programming
language uses PHP and MySQL as database and Dreamweaver 8 to design web interface.
modern marketing tool by many companies, one of them is PT. Crystal Laju Wisata in field of tour and travel services. To improve services and tour information and travel, in order to maintain customer satisfaction, one of the steps can be taken to deal with the problem is with application development Customer Relationship Management (CRM) Web-based Tourism PT.Crystal Laju Wisata. With the development of this application is expected to increase
customer satisfaction, especially satisfaction in getting information about tours and travel in this company. To
developing this system, the researchers use waterfall development methodology strategy. The programming
language uses PHP and MySQL as database and Dreamweaver 8 to design web interface.
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PDFDOI: https://doi.org/10.15408/sijsi.v2i1.2953 Abstract - 0 PDF - 0
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