How Internal Customer Relationship Management and Word of Mouth, Affect Customer Loyalty. ETIKONOMI, [S. l.], v. 23, n. 1, p. 81–92, 2024. DOI: 10.15408/etk.v23i1.26921. Disponível em: https://journal.uinjkt.ac.id/etikonomi/article/view/26921. Acesso em: 16 oct. 2025.