Peningkatan Impulse Buying Mahasiswa di Semarang terhadap Produk Fashion Lokal melalui Ethnocentrisme, Brand Image dan Country of Origin (COO). Esensi [Internet]. 2018 Mar. 24 [cited 2026 Jan. 29];8(1). Available from: https://journal.uinjkt.ac.id/esensi/article/view/6979