Brand Experience and Brand Loyalty Relationship: A Study Under Attribution Theory Perspective. Applied Information System and Management (AISM), [S. l.], v. 9, n. 1, p. 13–22, 2026. DOI: 10.15408/aism.v9i1.46750. Disponível em: https://journal.uinjkt.ac.id/aism/article/view/46750. Acesso em: 6 may. 2026.