Vol 8, No 1 (2018)

Vol 8, No 1 (2018)

Table of Contents

Articles

Loyalitas Merek Pada Jasa Penerbangan: Suatu Studi Empiris

Kevin Susanto, Hansel Ferdinand, Revel Gunawan, Sabrina O Sihombing

10.15408/ess.v8i1.5553

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Analisis Industri Bisnis Jasa Online Ride Sharing di Indonesia

Berto Mulia Wibawa, Yani Rahmawati, Mathias Rainaldo

10.15408/ess.v8i1.5739

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Pengaruh Iklan terhadap Minat Beli Pengguna Youtube dengan Brand Recognition sebagai Variabel Intervening

Herdian Rizky Yuniyanto, Hani Sirine

10.15408/ess.v8i1.5885

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Kemampuan Pemilihan Saham dan Penetapan Waktu Pada Manajer investasi Reksa Dana Saham di Indonesia

Tariza Putri Ramayanti, Keti Purnamasari

10.15408/ess.v8i1.6552

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Determinan Profitabilitas Bank Umum Konvensional Terdaftar di Bursa Efek Indonesia

Bambang Sutrisno

10.15408/ess.v8i1.6554

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Peningkatan Impulse Buying Mahasiswa di Semarang terhadap Produk Fashion Lokal melalui Ethnocentrisme, Brand Image dan Country of Origin (COO)

Sri Widiyati, Saiful Ghozi

10.15408/ess.v8i1.6979

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The Triangle of Sensory Marketing Model: Does it Stimulate Brand Experience and Loyalty?

Alex Fahrur Riza, Dwi Marlina Wijayanti

10.15408/ess.v8i1.6058

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The Impact of Total Quality Management Implementation on Small and Medium Manufacturing Companies

Ratna Purwita Sari, Achmad Firdaus

10.15408/ess.v8i1.5852

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Electronic Word of Mouth (E-Wom) of Transportation Application Consumers in Indonesia: Which Factors That Are Matter

L. Leonnard, Etty Susilowati

10.15408/ess.v8i1.6708

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Nexus Between Working Capital Management and Sectoral Performance

Suman Talreja, Farhan Ahmed, Raza Ali

10.15408/ess.v8i1.7075

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Front Matter

Jurnal Esensi

10.15408/ess.v8i1.8676

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Back Matter

Jurnal Esensi

10.15408/ess.v8i1.8677

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